Getting Out Of The Sales Business

Are you ready to take your sales to the next level? Would you like to add tremendous value for your customers, and be paid top dollar to do so? Are you ready to be paid what you are really worth as a sales person? Would you like your customers to call you, instead of you calling them? If you answered yes to any of these questions, then it is time for you to get out of the sales business!

Now, that may sound a little drastic. Get out of the sales business? What I mean by this is to make a small distinction in how you view yourself, as well as how your customers view you. The cutting edge trend in sales today is to shift from being an Account Executive, Business Development Specialist, or whatever "traditional" title you currently have to becoming an expert consultant and problem solver for your customers. While you may already play this role, here are a couple of things that can put you on a faster track to success:

1. Change your title

Change your title on your business card to reflect your expertise. For example, instead of "Auto Salesman", you may be a "Automobile Officianado". Instead of an "Account Executive", you may become a "Telecommunications Expert". The point is to give yourself a title that immediately sets you apart and establishes your expertise.

2. Become the expert you say you are

Changing your title alone will not do much for you. By adding immense value for your customers, you will reinforce your new title. Start becoming an expert problem solver for your customers. Position yourself as a consultant, not only on your product or service, but your competitor's product as well. Keep in mind that you need to actually be an expert for this to work!

3. Build your brand

Now that you have reinforced your new job title with your expertise, you need to build your brand. Your introduction, sales literature, and your communications should all reinforce your expertise. By being consistent with your message, your customers will start to see the value that your expertise brings to the table, and they will see you as more of a consultant than a salesperson - which is exactly where you want to be!

Once you make this shift, your customers will see you in a different light, and start to utilize your expertise as a consultant. This will add tremendous value for your customers, and will put you on the path to further your sales growth and success!

Happy selling!